Location Analytics Market With Complete SWOT Analysis and Forecast

The global Location Analytics Market size is projected to reach a CAGR of 13.1% from 2023-2030.

Location analytics or geo-analytics is the method of generating insights by analyzing location data. It adds geographical data to the data assets of a business to extract more valuable insights. In all industries, business data, such as the data about people, transactions, assets, and events, often comprises a geographic component, which when added to an analysis of performance may unlock new related insights.

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Location analytics provides an organization with spatial analytics as well as other analytics abilities to understand the data through a location-specific perception and optimize business practices and enable predictions accordingly. It helps businesses to make more informed decisions that can improve both effectiveness and efficiency.

Recent Developments

In July 2022, IBM acquired Databand.ai, a leading provider of data observability software that helps organizations fix issues with their data, including errors, pipeline failures, and poor quality, before it impacts their bottom line.

In July 2022, Sap acquired Askdata to strengthen its ability to help organizations take better-informed decisions by leveraging AI-driven natural language searches. Users are empowered to search, interact, and collaborate on live data to maximize business insights.

Prominent Players

• Autodesk, Inc.
• Bosch Software Innovations GmbH
• Cuebiq Inc.
• ESRI
• HERE Technologies
• MDA Corporation
• Navizon, Inc.
• Precisely
• Qualcomm Technologies, Inc
• Supermap Software Co., Ltd
• Tibco Software, Inc.
• Trimble, Inc.
• Trueposition, Inc.
• Wireless Logic

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North America to Dominate the Market

• North America is estimated to account for the largest market share during the forecast period. In North America, remote monitoring and risk management are considered highly effective by most organizations and verticals. 
• Moreover, the strong presence of the key providers of IoT technologies and location intelligence is expected to boost the North American market growth.

The location Analytics Market Segmentation:

Based on component

·        Managed services

·        Solutions

·        Services

Based on the solution type

·        Geocoding and reverse geocoding

·        Data integration and ETL

·        Reporting and visualization

Based on the deployment mode

·        Cloud

·        On-premises

Based on organization size

·        Small and medium-sized enterprises

·        Large enterprises

Based on location type

·        Outdoor location

·        Indoor location

Based on application

·        Risk management

·        Emergency response management

·        Customer experience management

·        Remote monitoring

·        Supply chain planning and optimization

Based on vertical

·        Retail

·        Manufacturing

·        Government and defense

·        Media and entertainment

·        Transportation and logistics

·        Energy and utilities

·        Telecom and IT

Based on region:

·        Asia Pacific

·        North America

·        Europe

·        South America

·        Middle East & Africa

The Report helps to identify the opportunities in Global Regions:

·        North America (the United States, Canada, and Mexico)

·        Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)

·        Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia (Indonesia, Thailand, Philippines, Malaysia, and Vietnam))

·        South America (Brazil etc.)

·        The Middle East and Africa (North Africa and GCC Countries)

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Frequently Asked Questions

·        What are the years considered to study Location Analytics Market?

·        What is the compound annual growth rate (CAGR) of the Location Analytics Market?

·        Which region holds the largest market share in Location Analytics Market?

·        Which region is the fastest growing region in Location Analytics Market?

·        Who are the major players in Location Analytics Market?

In addition to the market data for the Location Analytics Market, Delvens offers client-centric reports customized according to the company’s specific demand and requirements.

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