How TPA Empanelment Can Increase Patient Footfall In Your Hospital

In today’s fiercely competitive healthcare landscape, hospitals and clinics are always seeking effective ways to increase patient footfall. One powerful yet frequently overlooked strategy is TPA empanelment. Third-Party Administrators (TPAs) act as intermediaries between insurers, patients, and healthcare providers. By partnering with TPAs, hospitals can tap into a valuable channel for attracting more patients, enhancing credibility, and increasing revenue.

What is TPA Empanelment?

TPA empanelment refers to the process by which a hospital or healthcare provider partners with a TPA to provide cashless medical services to insured patients. Once empaneled, the hospital is listed in the insurance provider’s network hospital list, making it a preferred choice for policyholders.

Why TPA Empanelment Matters for Patient Footfall

Here are several key ways TPA empanelment can directly increase patient footfall:

1. Access to a Larger Patient Base

Cashless treatment facilities are usually sought after by those who have health insurance. Being empaneled with major TPAs ensures your hospital appears in the network lists provided to insured individuals. This can directly influence their decision to visit your hospital over non-empaneled competitors.

2. Improved Patient Trust and Credibility

Empanelment with reputable TPAs acts as a trust signal. Patients feel more confident visiting a hospital that is recognized and affiliated with their insurance provider. It indicates that your hospital meets certain quality and service standards, which enhances your brand image.

3. Increase in Repeat Visits

Patients who have a positive cashless experience are more likely to return to your hospital for future healthcare needs, even for services not covered by insurance. This builds a loyal patient base over time.

4. Better Marketing and Visibility

Empaneled hospitals are often featured in the insurance company’s app or portal, which policyholders frequently consult. This acts as free marketing and improves visibility among your target audience.

5. Boost in Revenue Through Higher Patient Volume

While TPA payments may be negotiated and sometimes lower than direct payments, the increase in volume can more than make up for it. With more patients coming through the door, overall revenue tends to rise steadily.

How to Get Started With TPA Empanelment

Empaneling with a TPA involves several administrative steps and documentation. Here’s a simplified process:

• Identify the TPAs that have tie-ups with major insurance companies in your region.
• Submit an application along with necessary documents like hospital registration, NABH/NABL accreditation (if available), list of doctors, services, and pricing.
• Negotiate terms of service, including pricing and claim settlement processes.
• Sign the agreement and ensure your hospital infrastructure can support the TPA’s processes, such as pre-authorization and billing systems.

This process can be time-consuming and technically complex, which is where YNB Hospital Solution comes in. Our specialty is assisting hospitals in quickly and easily navigating the TPA empanelment procedure. From documentation to negotiations and system integration, we manage it all so you can focus on providing quality care.

Final Thoughts

Incorporating TPA empanelment into your hospital’s strategic growth plan can dramatically increase patient footfall, improve your reputation, and boost overall revenue. As more people rely on health insurance, the demand for cashless services is only going to grow.

Don’t miss out on this opportunity. Let YNB Hospital Solution help you get empaneled and watch your hospital grow!