The impact of mobile app for retail business on modern retail is transformative, shaping consumer behavior and revolutionizing the shopping experience. Recent statistics underscore the pervasive influence of mobile apps in the retail sector. As of 2023, mobile commerce contributes significantly to global retail sales, with a substantial percentage of consumers preferring the convenience of shopping through dedicated applications. Mobile apps not only facilitate seamless transactions but also serve as powerful tools for customer engagement and brand loyalty.
Trends indicate in iot in real estate surge in app-based purchases, with users appreciating personalized recommendations, exclusive deals, and simplified checkouts. Moreover, the integration of augmented reality (AR) and virtual try-on features within retail apps enhances the online shopping experience, bridging the gap between digital and in-store interactions. As retailers continue to invest in enhancing app functionalities,